A few promotional techniques for newly launched website
Published November 1, 2009 | 
Here are some important points that will help you to promote your website in the best possible way.
• Take the help of article and web directories to get a lot of traffic and backlink to your website.
• Business directories also help you fetch a lot of loyal visitors. One common mistake that all designers make is that they never think beyond yahoo in terms of directories. This is one of the biggest blunders you can make. There are many more business directories other than yahoo that are also equally popular.
• Classifieds are also a beneficial promotion method to your web design. They have a very formal and professional appeal and will give your website that professional promotion that it needs.
• Social networking today is top notch. You could consider publicizing your website on some social networking site
• There is something called a social bookmarking site. This again is very powerful. All you have to do is write a very good article about your website and submit it to a social bookmarking site. This will be uploaded by the site and will automatically attract a huge crowd.
• Make your site published on your business card. This makes a very good impression on a person receiving the card. This works wonderfully well. This is part of the word of mouth publicity technique. These are basically very old school marketing techniques. But these will never let you down. So do not hesitate to adopt these sure shot methods.
• Another novel method of promoting your site is through PPC. PPC stands for pay per click advertisements. It can cost you some money but it is worth it. It attracts a lot of users and your site will definitely gain a lot of popularity through it.
• Text link advertising is also another option worth considering. This is cheaper than pay per click method but will also bring in a good amount of traffic.
• There are other advertising options like print advertising. It can be slightly on the costlier side but is worth giving a try. You will have to advertise in very specific locations. These are very impact and can bring you the maximum traffic. Sending flyers is also a part of print advertising.
• You should also resort to portfolio websites. These sites display the portfolios of designers and artists. Thus it is an extremely ingenious method of publishing.
Ten ways to promote your website
Published October 21, 2009 | Most people mistake website promotion as only the act of registering with a search engine. What most people do is that they go and register their site with engines like yahoo, Google, etc. they think this is sufficient for the website to gain popularity and publicity. However, this is far from being the truth. Websites require as much effort after the launch as it requires during the designing phase. You have to let people know about your website and highlight its unique points. This can be done in a number of ways. We shall tell you a few.
• Register your website with a search engine. This is the first and basic step for any new web design. And this is a must. Your website should feature among the top few searches when people try to look for relevant content on the search engines. This will give your website the required boost. Also make sure your website contains all relevant keywords with which people usually tend to search the required topic. However, this is not the sole step to website building.
• Also register yourself with some web directory like yahoo. These are less popular than search engines but will also help you immensely.
• Get linked to some well established website on the net. This is another way to promote your product. Search engines like Google tend to give extra favors to sites that are linked with some already existing popular site.
• Create a unique email signature for yourself. Mail people to make them know more about your site. But mail only those who have searched for your site and visited it at least once. Do not go on a mailing spree. People will never visit your website if you do that!
• Be a member of newsgroups. Yahoo has many newsgroups. So do many other websites. It is another good way of being in contact with a lot of people. It also makes a lot of people aware about your website and its day to day updates.
• Create offline techniques of promotion as well. Do not confine yourself to online activity. Do promotional campaigns for your creation. Try to advertise in newspapers and magazines.
• You may also consider joining web rings, partnerships or affiliations.
• You may also opt for banner advertising if you feel that web rings are not your cup of tea.
• Your achievements will also count when it comes to the popularity of your website. If your website is genuinely of good quality, it is sure to win some accolade. This will definitely work in your favor. So put in all the effort that you can in making your website a well designed one. It will surely bring you a lot of followers.
• Make your website as easy to navigate as possible. This always works as users long for easy looking websites. Make the information easily accessible.
Fundamentals Of Web Designing
Published September 14, 2009 | Web design is preparation of few basic grounds, and if you recognize those you can make impressive page design which will illuminate your readers.
Web designing Tips
The tips given below will be helpful to you for creating great web designs which will work with your readers.
- Make use of small images such as 10-15 kb/ image, obviously it is dependent of the source, but pages that loads slowly are actually very annoying and large images are a basic cause of slow page load. It is very simple to optimize your image.
- Every time apply graphics which fit the contents. Even though you are having an adorable snap of your dog, do not apply it on your website if it is not related and appropriate for the site theme.
- Follow standard layouts. The layout of 3 columns is very popular on websites and newspapers as it works great. You could feel it is boring, however, you will be keeping more readers when you go with something simple that they could understand.
- white space is a function of your layout. So it should be more than the CSS property.
Fonts To Use –
- Ms Serif for headlines and Ms Sans-serif for text – Serif fonts are the most readable fonts on computer screens as the resolution of screen is not much high like prints. If you type normal text in serif fonts, it blurs together on screen and make it hard for reading.
- Reduce the number of several fonts. There are only 2 to 3 standard font families that are easy to read and looks more professional.
- Choose Standard font families – Take “Rockwood LT” as an example. You can use this font your web page, but possibly one of your readers will be having that font and is much low too. Going with standard fonts such as- Arial, Geneva, Helvetica, Verdana may appear boring, however your web pages will look superior and your designs will look appropriate for several number of browsers.
Consier Your Readers –
- Take a trial of your web pages with different browsers.
- Write the contents according to users requirement. Unless you write the web site only for yourself, ensure that your contents should involve topics which your readers desire to read.