Cliffwood Organics Web Design Blog

November 10, 2009

A couple of important lessons in web design

  • Despite not being exactly relevant to the idea of web design, the first and foremost tip proves to be far more significant than design itself in the long run. While many try to learn the tricks of web design they tend to think that it will help them to convert useless set of pages into pretty entities, since most are misled into thinking that style instead of content forms the core of the business. However, they all must spare a minute to contemplate and realize the fact that basically the existence of a web page is only to provide the users or the visitors with something that is useful or attention grabbing. But then, if a page fails to accomplish this task, then it becomes far more important to get that problem right instead of worrying about the style of presenting it. Hence at the very onset, one must actually try to address questions such as what is being actually offered to a visitor to the site or is it really worth anyone’s time to pay a visit to a particular site. Until and unless they are cleared there is hardly any point in progressing or planning about the look or appearance of the web site.
  • Avoiding any kind of sleazy elements has to be the next important lesson in the course of web designing. One has to admit that most of the web users across the globe find features like animation and the so called creative use of sounds to be extremely disturbing. Most tend to complain or grumble about the fact that it is next to impossible to focus on reading the content given on a particular web site when there are numerous other elements moving all around the web page. According to these annoyed users, the whole thing is ridiculously like trying to go through a newspaper peacefully while a menace is continuously poking on the shoulder again and again. Moreover, the visitors who are using slower connections often dislike the idea of simply wasting time by loading animations and sound files which are of absolutely no use. Although one may tend to think that people will get attracted to an animated advertisement, but in fact it is just the reverse. Readers feeling battered by these ads are most likely to go away from the site right away without any clicks or anything, and are even far less expected to do any kind of bookmarking on the site with any intention of returning or even recommending it to others. Thus studies often reveal that an animated banner ad can even be less effective than a stationary ad on a web page.

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November 1, 2009

A few promotional techniques for newly launched website

Here are some important points that will help you to promote your website in the best possible way.

• Take the help of article and web directories to get a lot of traffic and backlink to your website.

• Business directories also help you fetch a lot of loyal visitors. One common mistake that all designers make is that they never think beyond yahoo in terms of directories. This is one of the biggest blunders you can make. There are many more business directories other than yahoo that are also equally popular.

• Classifieds are also a beneficial promotion method to your web design. They have a very formal and professional appeal and will give your website that professional promotion that it needs.

• Social networking today is top notch. You could consider publicizing your website on some social networking site

• There is something called a social bookmarking site. This again is very powerful. All you have to do is write a very good article about your website and submit it to a social bookmarking site. This will be uploaded by the site and will automatically attract a huge crowd.

• Make your site published on your business card. This makes a very good impression on a person receiving the card. This works wonderfully well. This is part of the word of mouth publicity technique. These are basically very old school marketing techniques. But these will never let you down. So do not hesitate to adopt these sure shot methods.

• Another novel method of promoting your site is through PPC. PPC stands for pay per click advertisements. It can cost you some money but it is worth it. It attracts a lot of users and your site will definitely gain a lot of popularity through it.

• Text link advertising is also another option worth considering. This is cheaper than pay per click method but will also bring in a good amount of traffic.

• There are other advertising options like print advertising. It can be slightly on the costlier side but is worth giving a try. You will have to advertise in very specific locations. These are very impact and can bring you the maximum traffic. Sending flyers is also a part of print advertising.

• You should also resort to portfolio websites. These sites display the portfolios of designers and artists. Thus it is an extremely ingenious method of publishing.

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October 21, 2009

Ten ways to promote your website

Most people mistake website promotion as only the act of registering with a search engine. What most people do is that they go and register their site with engines like yahoo, Google, etc. they think this is sufficient for the website to gain popularity and publicity. However, this is far from being the truth. Websites require as much effort after the launch as it requires during the designing phase. You have to let people know about your website and highlight its unique points. This can be done in a number of ways. We shall tell you a few.

•  Register your website with a search engine. This is the first and basic step for any new web design. And this is a must. Your website should feature among the top few searches when people try to look for relevant content on the search engines. This will give your website the required boost. Also make sure your website contains all relevant keywords with which people usually tend to search the required topic. However, this is not the sole step to website building.

•  Also register yourself with some web directory like yahoo. These are less popular than search engines but will also help you immensely.

•  Get linked to some well established website on the net. This is another way to promote your product. Search engines like Google tend to give extra favors to sites that are linked with some already existing popular site.

•  Create a unique email signature for yourself. Mail people to make them know more about your site. But mail only those who have searched for your site and visited it at least once. Do not go on a mailing spree. People will never visit your website if you do that!

•  Be a member of newsgroups. Yahoo has many newsgroups. So do many other websites. It is another good way of being in contact with a lot of people. It also makes a lot of people aware about your website and its day to day updates.

•  Create offline techniques of promotion as well. Do not confine yourself to online activity. Do promotional campaigns for your creation. Try to advertise in newspapers and magazines.

•  You may also consider joining web rings, partnerships or affiliations.

•  You may also opt for banner advertising if you feel that web rings are not your cup of tea.

•  Your achievements will also count when it comes to the popularity of your website. If your website is genuinely of good quality, it is sure to win some accolade. This will definitely work in your favor. So put in all the effort that you can in making your website a well designed one. It will surely bring you a lot of followers.

•  Make your website as easy to navigate as possible. This always works as users long for easy looking websites. Make the information easily accessible.

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September 14, 2009

Fundamentals Of Web Designing

Filed under: Web Designing — Tags: , — cloud @ 11:03 am

Web design is preparation of few basic grounds, and if you recognize those you can make impressive page design which will illuminate your readers.

Web designing Tips

The tips given below will be helpful to you for creating great web designs which will work with your readers.

  1. Make use of small images such as 10-15 kb/ image, obviously it is dependent of the source, but pages that loads slowly are actually very annoying and large images are a basic cause of slow page load. It is very simple to optimize your image.
  1. Every time apply graphics which fit the contents. Even though you are having an adorable snap of your dog, do not apply it on your website if it is not related and appropriate for the site theme.
  1. Follow standard layouts. The layout of 3 columns is very popular on websites and newspapers as it works great. You could feel it is boring, however, you will be keeping more readers when you go with something simple that they could understand.
  1. white space is a function of your layout. So it should be more than the CSS property.

Fonts To Use –

  • Ms Serif for headlines and Ms Sans-serif for text – Serif fonts are the most readable fonts on computer screens as the resolution of screen is not much high like prints. If you type normal text in serif fonts, it blurs together on screen and make it hard for reading.
  • Reduce the number of several fonts. There are only 2 to 3 standard font families that are easy to read and looks more professional.
  • Choose Standard font families – Take “Rockwood LT” as an example. You can use this font your web page, but possibly one of your readers will be having that font and is much low too. Going with standard fonts such as- Arial, Geneva, Helvetica, Verdana may appear boring, however your web pages will look superior and your designs will look appropriate for several number of browsers.

Consier Your Readers –

  • Take a trial of your web pages with different browsers.
  • Write the contents according to users requirement. Unless you write the web site only for yourself, ensure that your contents should involve topics which your readers desire to read.

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September 10, 2009

Top 5 tips for generating heavy traffic to your website

Building a good website or blog take lot of time and many people give their hours and hours for making such websites after the website get completed the website developer’s wants their websites to get maximum online traffic. As, most people build the website for attracting online traffic, because online traffic has become a great source for generating revenue. There is no such formula or magic tricks that turn all the traffic to your website. However there are combinations of various tips or strategies that need to be evaluated in the website and you have to put lot of hard work from your side to get generate much traffic to your site.

Here are some tips that will help you increase much traffic to your website or blog.

1. Search engine optimization

Try making your website keeping the SEO in mind, because this will help you rank your website in the top search engine. SEO will help get your website listed in the many top search engines. This includes the keywords you use for the WebPages; use effective and uncommon keywords that are phases in your website such as it will help rank your webpage in the search engines.

2. Article writing

The most important for ranking your website or attracting online users to your site is the contents you put on your website, as contents make a good website therefore it is important to create good contents for the website, so that people will come read the contents and they may refer them to their associates. This will increase much traffic to your site.

3. Social networking

Social networking is very important in order to be get your website knows by all the people. With social networking you can deliver your website contents to other people in the communities, this will increase your presence in the outside world and this will help increase traffic to the website and ultimately this will build up the back links your site too.

4. Video marketing

Video’s in the website makes look very attractive for the users, video marketing is a new way just an article marketing it adds a extra benefits for the site and look very interesting when your articles are presented in the video formats.

5. Forums and blogs

Commenting on the blogs and posting on the forums is very much necessary for your site such as it help get your site known by many people who are the part of your community. Making useful comments on the site will benefit you more, people will read and respect about what you have to say about the website and they will visit your site. This is another way to increase the traffic to the site.

Increasing traffic to the site may be hard sometime, but using all above tips will surely boost traffic to your website.

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