A couple of important lessons in web design
Published November 10, 2009 | 
- Despite not being exactly relevant to the idea of web design, the first and foremost tip proves to be far more significant than design itself in the long run. While many try to learn the tricks of web design they tend to think that it will help them to convert useless set of pages into pretty entities, since most are misled into thinking that style instead of content forms the core of the business. However, they all must spare a minute to contemplate and realize the fact that basically the existence of a web page is only to provide the users or the visitors with something that is useful or attention grabbing. But then, if a page fails to accomplish this task, then it becomes far more important to get that problem right instead of worrying about the style of presenting it. Hence at the very onset, one must actually try to address questions such as what is being actually offered to a visitor to the site or is it really worth anyone’s time to pay a visit to a particular site. Until and unless they are cleared there is hardly any point in progressing or planning about the look or appearance of the web site.
- Avoiding any kind of sleazy elements has to be the next important lesson in the course of web designing. One has to admit that most of the web users across the globe find features like animation and the so called creative use of sounds to be extremely disturbing. Most tend to complain or grumble about the fact that it is next to impossible to focus on reading the content given on a particular web site when there are numerous other elements moving all around the web page. According to these annoyed users, the whole thing is ridiculously like trying to go through a newspaper peacefully while a menace is continuously poking on the shoulder again and again. Moreover, the visitors who are using slower connections often dislike the idea of simply wasting time by loading animations and sound files which are of absolutely no use. Although one may tend to think that people will get attracted to an animated advertisement, but in fact it is just the reverse. Readers feeling battered by these ads are most likely to go away from the site right away without any clicks or anything, and are even far less expected to do any kind of bookmarking on the site with any intention of returning or even recommending it to others. Thus studies often reveal that an animated banner ad can even be less effective than a stationary ad on a web page.
A few promotional techniques for newly launched website
Published November 1, 2009 | Here are some important points that will help you to promote your website in the best possible way.
• Take the help of article and web directories to get a lot of traffic and backlink to your website.
• Business directories also help you fetch a lot of loyal visitors. One common mistake that all designers make is that they never think beyond yahoo in terms of directories. This is one of the biggest blunders you can make. There are many more business directories other than yahoo that are also equally popular.
• Classifieds are also a beneficial promotion method to your web design. They have a very formal and professional appeal and will give your website that professional promotion that it needs.
• Social networking today is top notch. You could consider publicizing your website on some social networking site
• There is something called a social bookmarking site. This again is very powerful. All you have to do is write a very good article about your website and submit it to a social bookmarking site. This will be uploaded by the site and will automatically attract a huge crowd.
• Make your site published on your business card. This makes a very good impression on a person receiving the card. This works wonderfully well. This is part of the word of mouth publicity technique. These are basically very old school marketing techniques. But these will never let you down. So do not hesitate to adopt these sure shot methods.
• Another novel method of promoting your site is through PPC. PPC stands for pay per click advertisements. It can cost you some money but it is worth it. It attracts a lot of users and your site will definitely gain a lot of popularity through it.
• Text link advertising is also another option worth considering. This is cheaper than pay per click method but will also bring in a good amount of traffic.
• There are other advertising options like print advertising. It can be slightly on the costlier side but is worth giving a try. You will have to advertise in very specific locations. These are very impact and can bring you the maximum traffic. Sending flyers is also a part of print advertising.
• You should also resort to portfolio websites. These sites display the portfolios of designers and artists. Thus it is an extremely ingenious method of publishing.